Trade & Brand Marketing Lead
The Animal People ·www.animalpeoplerecruitment.com
Apply direct
Trade & Brand Marketing Lead Premium Pet Industry | Staffordshire | £40k+ DOE plus Bonus & Excellent Benefits
The best marketing roles don't come from businesses that need saving. They come from businesses that already have brilliant products...
...a loyal customer base...
...an exceptional reputation...
...and ambitious leaders who know they can achieve even more.
That's exactly what this opportunity offers.
We're working exclusively with one of the UK's most respected premium pet brands to recruit a Trade & Brand Marketing Lead a newly created opportunity that will play a pivotal role in shaping the future of its marketing function.
If you love turning ideas into action, this could be the role you've been waiting for!
About the business
They are an established, independently owned premium pet brand with an outstanding reputation across the UK.
Their products are trusted by retailers, breeders, industry professionals and thousands of devoted pet owners.
Unlike many brands, they don't believe in sensational marketing or criticising competitors.
Instead, they've built their reputation through education, integrity and genuinely helping pet owners make informed decisions.
They're entering an exciting new chapter.
And this appointment will be central to it.
Why they've asked us to help
This isn't about replacing somebody and carrying on as normal.
It's an opportunity to reshape the role.
The leadership team already has fantastic ideas.
They have incredible content.
They have passionate people.
What they're looking for is somebody who can take all of that and make it happen.
Someone who naturally creates momentum.
Someone who enjoys ownership.
Someone who gets genuine satisfaction from seeing ideas become reality.
The opportunity
Reporting directly into the senior leadership team, you'll become the driving force behind the company's day-to-day marketing activity.
What you'll be doing
You'll have ownership of:
Loves making things happen.
Can organise multiple projects without dropping the ball.
Thrives in fast-moving businesses.
Enjoys balancing creativity with commercial thinking.
Builds relationships easily.
Takes ownership without waiting to be asked.
Wants to be recognised for delivering results.
We'd especially love to hear from people with experience in:
What you'll receive
The successful person won't just join a marketing team.
They'll help shape it.
You'll be trusted.
You'll have influence.
You'll work with leaders who genuinely value new ideas.
Most importantly, you'll join a business that believes marketing should educate, inspire and build lasting relationships—not simply shout the loudest.
Apply If you're looking for a marketing role where you'll genuinely make a difference, we'd love to hear from you.
The best marketing roles don't come from businesses that need saving. They come from businesses that already have brilliant products...
...a loyal customer base...
...an exceptional reputation...
...and ambitious leaders who know they can achieve even more.
That's exactly what this opportunity offers.
We're working exclusively with one of the UK's most respected premium pet brands to recruit a Trade & Brand Marketing Lead a newly created opportunity that will play a pivotal role in shaping the future of its marketing function.
If you love turning ideas into action, this could be the role you've been waiting for!
About the business
They are an established, independently owned premium pet brand with an outstanding reputation across the UK.
Their products are trusted by retailers, breeders, industry professionals and thousands of devoted pet owners.
Unlike many brands, they don't believe in sensational marketing or criticising competitors.
Instead, they've built their reputation through education, integrity and genuinely helping pet owners make informed decisions.
They're entering an exciting new chapter.
And this appointment will be central to it.
Why they've asked us to help
This isn't about replacing somebody and carrying on as normal.
It's an opportunity to reshape the role.
The leadership team already has fantastic ideas.
They have incredible content.
They have passionate people.
What they're looking for is somebody who can take all of that and make it happen.
Someone who naturally creates momentum.
Someone who enjoys ownership.
Someone who gets genuine satisfaction from seeing ideas become reality.
The opportunity
Reporting directly into the senior leadership team, you'll become the driving force behind the company's day-to-day marketing activity.
- You'll take ownership of campaigns from concept through to delivery.
- You'll work closely with commercial teams, agencies and external partners.
- You'll coordinate marketing activity across trade, digital and events.
- You'll strengthen relationships with retailers and help one of the pet industry's most respected brands continue its impressive growth.
What you'll be doing
You'll have ownership of:
- Trade marketing strategy and execution
- Brand campaigns
- Product launches
- Trade press, editorial and PR
- Marketing collateral and point-of-sale materials
- Campaign planning and delivery
- Agency management
- Marketing budgets
- Retail marketing support
- Coordinating digital, events and social media activity
- Building stronger relationships across the pet industry
Loves making things happen.
Can organise multiple projects without dropping the ball.
Thrives in fast-moving businesses.
Enjoys balancing creativity with commercial thinking.
Builds relationships easily.
Takes ownership without waiting to be asked.
Wants to be recognised for delivering results.
We'd especially love to hear from people with experience in:
- Pet industry marketing
- Pet food
- Animal health
- Veterinary
- Premium FMCG
- Consumer brands
- Nutrition
- Lifestyle brands
- Retail marketing
- Trade marketing
- Brand marketing
- B2B marketing
What you'll receive
- £40k+ DOE salary
- Performance-related bonus
- Hybrid working
- Generous annual leave, including additional service-related holiday
- Christmas shutdown
- Workplace pension
- Employee Assistance Programme
- Staff discount
- Pet-friendly office
- Genuine investment in your professional development
- Free parking
The successful person won't just join a marketing team.
They'll help shape it.
You'll be trusted.
You'll have influence.
You'll work with leaders who genuinely value new ideas.
Most importantly, you'll join a business that believes marketing should educate, inspire and build lasting relationships—not simply shout the loudest.
Apply If you're looking for a marketing role where you'll genuinely make a difference, we'd love to hear from you.
Frequently asked questions
Who is hiring for the Trade & Brand Marketing Lead role?
The Animal People is hiring for the Trade & Brand Marketing Lead position, a Shazamme client. Apply directly on the employer's career site.
Where is the Trade & Brand Marketing Lead job located?
The Trade & Brand Marketing Lead role with The Animal People is based in Staffordshire, GB.
What does the Trade & Brand Marketing Lead role pay?
The Animal People lists the Trade & Brand Marketing Lead role at up to GBP 40,000 per year.
Is the Trade & Brand Marketing Lead role full-time or contract?
This is a full time position at The Animal People.
What experience level is the Trade & Brand Marketing Lead role?
The Trade & Brand Marketing Lead position is aimed at lead-level candidates.
How do I apply for the Trade & Brand Marketing Lead role at The Animal People?
Apply directly on The Animal People's career page via the Apply button on this listing. ZammeJobs links straight through to the employer's ATS — no third-party form, no resume database.