Trade Marketing Manager (FMCG, Beverage)

Connected Group ·www.connectedgroup.com

Location Hong Kong, Hong Kong
Salary HKD 45,000 - 55,000 / year
Type Full time
Level Mid
Source Shazamme
Sales, Marketing & Communications
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Key Responsibilities

  • Strategic Channel Planning: Design targeted marketing plans tailored to unique channel characteristics to directly accelerate sales and market reach.
  • Commercial Alignment: Partner closely with sales teams to develop pricing strategies, analyze sales data, and identify key avenues for brand expansion.
  • Budget & Fund Management: Take full accountability for managing trade promotion funds and listing fees, ensuring all promotional strategies are cost-effective.
  • Cross-Departmental Collaboration: Work across sales, marketing, and supply chain divisions to align ATL/BTL initiatives with stock availability for maximum synergy.
  • Special Projects: Spearhead complex, cross-departmental initiatives including the annual corporate budget planning process, SKU rationalization, and operational digitalization.
  • Market Intelligence: Analyze evolving market trends and consumer behavior data to capture emerging business opportunities.

Candidate Profile

  • Education: Bachelor’s Degree in Marketing, Business Administration, or a closely related discipline.
  • Experience: Minimum 8 years of solid, relevant experience in trade marketing or retail sales management.
  • Skills: Strong analytical capabilities, excellent time management, and highly polished presentation skills.
  • Mindset: A strategic thinker with a flexible, result-oriented approach who thrives when leading cross-functional teams and managing diverse priorities.

Frequently asked questions

Who is hiring for the Trade Marketing Manager (FMCG, Beverage) role?
Connected Group is hiring for the Trade Marketing Manager (FMCG, Beverage) position, a Shazamme client. Apply directly on the employer's career site.
Where is the Trade Marketing Manager (FMCG, Beverage) job located?
The Trade Marketing Manager (FMCG, Beverage) role with Connected Group is based in Hong Kong, HK.
What does the Trade Marketing Manager (FMCG, Beverage) role pay?
Connected Group lists the Trade Marketing Manager (FMCG, Beverage) role at HKD 45,000–55,000 per year.
Is the Trade Marketing Manager (FMCG, Beverage) role full-time or contract?
This is a full time position at Connected Group.
What experience level is the Trade Marketing Manager (FMCG, Beverage) role?
The Trade Marketing Manager (FMCG, Beverage) position is aimed at mid-level candidates.
How do I apply for the Trade Marketing Manager (FMCG, Beverage) role at Connected Group?
Apply directly on Connected Group's career page via the Apply button on this listing. ZammeJobs links straight through to the employer's ATS — no third-party form, no resume database.
Apply direct