Lead Digital Business Analyst, Banking/Investment

Summary
Drive end-to-end business analysis for digital investment initiatives within a leading retail bank. Bridge the gap between business goals and technical execution, translating complex wealth concepts into prioritized Agile requirements to boost online conversion and sales. Lead team-wide BA standards and mentor junior analysts. Bring a data-driven mindset and 5+ years of financial services experience to shape the future of digital banking.

Responsibilities

• Owns the preparation of business requirements for digital investment product deliveries, ensuring clarity, completeness, and alignment to business outcomes.
• Elicits requirements through workshops, stakeholder interviews, journey reviews, and data insights to translate them into epics, features, and user stories.
• Partners with the Digital Product Owner to shape and manage the product backlog, including prioritization support, story grooming, and sprint readiness.
• Leads backlog refinement sessions and ensures stories meet the definition of ready and are sized appropriately for sprint planning.
• Defines the user acceptance testing approach, test scenarios, and acceptance criteria while coordinating defect triage with quality assurance and engineering.
• Facilitates collaboration across user interface, engineering, solution architecture, and business stakeholders to deliver outcomes efficiently.
• Leads and mentors junior digital business analysts by providing day-to-day guidance, reviewing user stories, and uplifting team capability.
• Establishes and maintains business analysis best practices, including templates, story standards, documentation hygiene, and ways of working.

Requirements

• Possesses 5 or more years of experience in investment product management, project management, or digital business analysis.
• Demonstrates strong analytical and problem-solving skills with high attention to detail to navigate complex business dynamics.
• Holds a university degree, preferably with relevant qualifications in technology, finance, ecommerce, or related disciplines.
• Shows proven delivery of online sales or digital platform initiatives, with banking or financial services exposure strongly preferred.
• Exhibits strong communication skills in English and Chinese, with Putonghua preferred, to explain complex topics to varied audiences.
• Displays a solid understanding of user-centered design and agile delivery methodologies, frameworks, and best practices.
• Utilizes hands-on experience with JIRA and Confluence for delivery management and documentation.
• Brings preferred experience using analytics and design tools like Looker and Figma, alongside familiarity with experimentation and funnel optimization.