Product Marketing Manager

Introduction:

The Product Marketing Manager (PMM) at our client is a pivotal role responsible for unlocking the full potential of their products and driving user success.

By deeply understanding the identified or potential challenges of target customers, the PMM effectively communicates how our products solve these challenges, maximizing awareness and usage.

This ultimately enhances the value users derive from our products.

About the Role:

As PMM, you will lead the planning, execution, review, and improvement cycles of product marketing activities.

This involves close collaboration with Product Managers, Designers, the Marketing Team, and other stakeholders to craft compelling narratives and communication designs that resonate with our target audience.

Responsibilities:

• Developing Go-To-Market (GTM) strategies for new product launches.

• Creating narratives and communication designs for each product.

• Project managing cross-functional initiatives with various stakeholders.

• Reviewing GTM initiatives and devising improvement strategies.

• Monitoring user metrics and identifying bottlenecks.

• Developing action plans and prioritizing initiatives.

• Planning and developing content for product marketing.

• Designing campaigns and managing budgets.

• Sharing insights and educating other functions about product-related information.

Requirements

• At least 3 years of experience in Product Marketing or related fields.

• Demonstrable success in improving product adoption rates and proficiency in data analysis.

• Excellent project management skills.

• Strong written and verbal communication skills.

• Business-level proficiency in Japanese.

Why Apply?

• The opportunity to lead impactful GTM strategies for new products.

• A chance to optimize user experiences and drive growth.

• A hybrid work model that blends remote and office-based work for flexibility.

• Competitive compensation including base salary, overtime allowance, bonuses, and annual salary reviews based on performance.

If you’re passionate about product marketing, data-driven decision-making, and driving user engagement, we encourage you to apply for this exciting opportunity.