Commercial Business Unit Head – Pet Food

Our client is a leading international company within the pet care and pet food industry, looking for an experienced commercial leader to drive business growth and strengthen its market position in Thailand.

Key Responsibilities

• Lead the overall sales and commercial business, translating regional and global strategies into effective local business plans and execution.
• Develop and execute sales, marketing, and commercial strategies to drive revenue growth, market share, profitability, and long-term business performance.
• Lead, structure, and develop the sales force, including team sizing, target setting, performance management, coaching, training, capability development, and incentive programmes.
• Take ownership of sales budgets and P&L performance, optimizing resources, product mix, sales productivity, and commercial investments to achieve or exceed business targets.
• Drive sales excellence and business growth initiatives, identifying new customer opportunities, improving go-to-market effectiveness, and strengthening overall sales execution.
• Develop and maintain strong relationships with key customers and strategic accounts, creating effective account plans and identifying opportunities to strengthen customer engagement and business growth.
• Manage and develop distributor partnerships, including target setting, performance follow-up, regular business reviews, and incentive programmes for distributor sales teams.
• Lead the implementation of customer engagement and commercial excellence programmes, ensuring consistent processes, tools, and best practices across the sales organization.
• Execute marketing campaigns and commercial initiatives, while providing market intelligence and customer insights to support business strategy and decision-making.
• Monitor market trends, customer needs, and competitive activities to identify new business opportunities and growth strategies.
• Drive business transformation and turnaround initiatives where required, with a strong focus on improving commercial performance and sustainable growth.

Requirements

• Bachelor's degree or above in Business Administration, Marketing, Sales, Veterinary, Life Sciences, or a related field.
• At least 8+ years of experience in Sales, Commercial, Marketing, or Business Unit Management, ideally within Pet Food, FMCG, Consumer Goods, Animal Health, or related industries.
• Proven track record of leading sales teams and delivering business growth.
• Strong commercial acumen with experience in P&L management, sales planning, forecasting, and budget management.
• Experience managing distributors, key accounts, and strategic customers.
• Demonstrated ability to drive business transformation, turnaround, or significant growth initiatives.
• Strong leadership, coaching, negotiation, stakeholder management, and analytical skills.
• Good command of English and Thai, with strong communication and presentation skills.

Argyll Scott Asia is acting as an Employment Agency in relation to this vacancy.