National Sales Manager – B2B Sales
Nesco Resource ·nescoresource.com
Apply directAn established national B2B product company is seeking a hands-on National Sales Manager to lead an experienced sales team while maintaining responsibility for a personal sales territory.
This is a true player-coach opportunity. You'll mentor and develop Account Managers, drive sales performance, improve processes, and actively contribute to revenue growth through your own sales efforts.
The organization has built a strong reputation over more than two decades, serves thousands of customers nationwide, and is entering an exciting phase of growth. Leadership is investing in technology, AI, and process improvements to help scale the business over the next several years.
If you're passionate about developing people, building accountability, and leading by example, this is an outstanding opportunity to make a measurable impact.
What You'll Do
Sales Leadership
- Lead, coach, and develop a team of five Account Managers.
- Conduct weekly sales meetings and one-on-one coaching sessions.
- Recruit, interview, hire, and onboard future sales professionals.
- Establish KPIs, sales quotas, and performance expectations.
- Review sales calls and provide ongoing coaching to improve closing effectiveness.
- Develop sales scripts, SOPs, and best practices that improve consistency and results.
- Build a high-performance culture centered around accountability, continuous improvement, and customer service.
Business Development
- Manage your own assigned sales territory while leading the team.
- Prospect, cold call, and close new business opportunities.
- Handle key national accounts and larger, long-term sales opportunities.
- Build and strengthen customer relationships throughout the entire sales cycle.
- Support forecasting and revenue planning alongside executive leadership.
Sales Operations & Strategy
- Monitor CRM activity, pipeline health, and sales metrics.
- Analyze performance data and identify opportunities for improvement.
- Manage inbound website leads and oversee lead distribution.
- Coordinate participation in industry trade shows and customer events.
- Partner with leadership to improve marketing initiatives and lead generation efforts.
- Help implement AI-driven sales tools and modernize CRM processes.
What We're Looking For
Required
- 2 years of Sales Management experience
- Proven experience hiring, coaching, and developing successful sales teams
- Strong background in B2B product sales
- Experience managing outbound prospecting and cold-calling environments
- CRM experience
- Excellent leadership, communication, and organizational skills
- Ability to motivate teams while holding them accountable for performance
Preferred
- Experience leading inside sales teams
- Experience creating sales processes and documentation
- Trade show or event management experience
- Knowledge of AI sales tools, automation, or CRM optimization
- Golf industry experience is a plus, but not required
Nesco Resource offers a comprehensive benefits package for our associates, which includes a MEC (Minimum Essential Coverage) plan that encompasses Medical, Vision, Dental, 401K, and EAP (Employee Assistance Program) services.
Nesco Resource provides equal employment opportunities to all employees and applicants for employment and prohibits discrimination and harassment of any type without regard to race, color, religion, age, sex, national origin, disability status, genetics, protected veteran status, sexual orientation, gender identity or expression, or any other characteristic protected by federal, state, or local laws.
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