Omnichannel Manager Senior Manager (Food Retail)

A global consumer food service / restaurant organisation is looking for a dynamic Regional Omnichannel Growth Manager / Senior Manager (East Asia) to join its Singapore hub.

Reporting to the APAC Marketing Director, this position will shape how digital and physical sales channels drive transactions, revenue and profitability in its East Asia zone (incl. Japan, Korea, Taiwan). It will work with franchise partners, country teams and specialist functions to execute and scale successful approaches across the region.

Key responsibilities

• Develop the growth plan across app, web, kiosk, delivery, takeaway and dine-in
• Decide which channels to prioritise and how each should contribute to sales and profit
• Plan how new menu items and promotions should be launched across different channels
• Grow sales through brand-owned channels while improving reach, conversion, transactions and profitability across delivery partners
• Use customer and loyalty data to increase repeat purchases and order frequency
• Work with franchisees and internal teams to implement and scale successful initiatives across the region

Key requirements

• More than 10 years' experience in restaurant digital and physical sales channels, including app, web, kiosk, delivery, takeaway and dine-in
• Track record of improving channel sales and profitability through higher order value, stronger conversion, effective promotions and better delivery economics
• Strong stakeholder management skills across all levels
• Japan or broader North / East Asia market exposure will be highly advantageous

Argyll Scott Singapore Pte Ltd
EA License No. 16S8105
Liew Foo Kin
EA Reg No: R1982421