CRM Business Initiative Lead

Ingersoll Rand is an equal opportunity employer. All qualified applicants will receive consideration for employment without regard to age, ancestry, color, family or medical care leave, gender identity or expression, genetic information, marital status, medical condition, national origin, physical or mental disability, political affiliation, protected veteran status, race, religion, sex (including pregnancy), sexual orientation, or any other characteristic protected by applicable laws, regulations and ordinances.

Job Title: CRM Business Initiative Lead

Location: Remote- US

About Us
Imagine a company with technology leadership of over 160 years, yet it operates with the energy of a startup. Ingersoll Rand has dedicated itself to Making Life Better for its employees, customers, shareholders, and planets. We produce innovative and mission-critical flow creation and life science technologies – from compressors to precision handling of liquids, gasses, and powers – to increase industrial productivity, efficiency, and sustainability. Supported by over 80+ brands, our products are used in various end-markets including life sciences, food and beverage, clean energy, industrial manufacturing, infrastructure, and more. Across the globe, we’re driving growth with an entrepreneurial spirit and ownership mindset. Learn more at irco.com and join us to own your future.  

Job Overview:
We are looking for a highly business-driven CRM Business Initiative Lead to own and evolve key CRM-enabled business capabilities across Sales, Service, Customer Experience, and Commercial Excellence. This role is accountable for defining and driving business capabilities that deliver measurable value, ensuring CRM processes are effective, scalable, standardized, and data-driven. The CRM Business Initiative Lead acts as the business owner of assigned capabilities—partnering closely with stakeholders to shape future-state processes, prioritize initiatives, and ensure sustainable adoption and value realization. It is a business alignment position. It is a business leadership position focused on outcomes, continuous improvement, and enabling capabilities that are ready to leverage AI, automation, and emerging digital experiences.

Responsibilities

Business Capability Ownership

• Own and evolve CRM-enabled business capabilities across Sales, Service, and Commercial Excellence.
• Act as the primary business owner and subject matter expert.
• Define future-state capabilities aligned with business strategy and customer needs.
• Continuously assess performance, adoption, and data quality.
• Drive standardization, scalability, and continuous improvement.
• Ensure readiness for AI-enabled and automated workflows.

Business Value & Opportunity Management

• Partner with business leaders to identify opportunities to improve performance, efficiency, and customer experience.
• Build business cases and define expected outcomes and success metrics.
• Prioritize initiatives based on value, impact, and feasibility.
• Ensure initiatives deliver measurable business results.

Initiative Leadership

• Lead initiatives from ideation through adoption and value realization.
• Define scope, objectives, priorities, and success criteria.
• Align stakeholders and manage business dependencies and risks.
• Partner with CRM IT and delivery teams to ensure successful implementation.
• Participate in governance forums and business reviews.

Change, Adoption & Business Readiness

• Drive stakeholder alignment and organizational readiness.
• Define adoption strategies and enablement plans.
• Partner with Change teams to support communication and training.
• Monitor adoption and proactively address barriers.
• Ensure transition from implementation to sustainable usage.

Analytics, Insights & Performance Management

• Define KPIs and performance frameworks for assigned capabilities.
• Leverage CRM analytics, funnel metrics, and dashboards to support decision-making.
• Analyze business performance, adoption, and customer outcomes.
• Translate insights into actionable improvements.
• Communicate performance and value realization to leadership.

AI & Future Capability Enablement

• Identify opportunities to enhance capabilities through AI, Copilots, automation, and emerging technologies.
• Partner with AI Enablement and technical teams to align business needs and solutions.
• Ensure AI-enabled capabilities meet business goals, governance standards, and user needs.
• Support adoption and value realization of new digital capabilities.

Qualifications

• Bachelor’s degree in Business, Engineering, Information Systems, Analytics, or related field.
• 5+ years of experience in CRM, Commercial Excellence, Sales Operations, Product Management, Consulting, or similar roles.

Core Competencies: 

• Business & Process Optimization
• Value Realization
• Initiative Leadership
• Governance & Stakeholder Leadership
• Analytics & Performance
• Change & Adoption
• AI & Innovation
• Strategic Leadership & Problem Solving

Preference:

• Strong understanding of CRM processes and customer lifecycle management.
• Proven experience owning business processes or capabilities.
• Experience leading cross-functional initiatives in complex environments.
• Strong analytical skills with experience using KPIs and dashboards.
• Experience working with technology and digital solutions teams.
• Strong stakeholder management and communication skills.
• Ability to combine strategic thinking with hands-on execution.

 Travel & Work Arrangements/Requirements

• Remote

What We Offer 

At Ingersoll Rand, we embrace a culture of personal ownership — taking responsibility for our company, our communities, and our environment, as well as our individual health and well-being. Our comprehensive benefits package is designed to empower you with the tools and support necessary to take charge of your health, ensuring that together, we can continue to make life better. Our range of benefits includes health care options like medical and prescription plans, dental and vision coverage, as well as wellness programs. Additionally, we provide life insurance, a robust 401(k) plan, paid time off, and even an employee stock grant, among other offerings. These benefits are our commitment to you, so you can be your best at work and beyond. 

Ingersoll Rand Inc. (NYSE:IR), driven by an entrepreneurial spirit and ownership mindset, is dedicated to helping make life better for our employees, customers and communities. Customers lean on us for our technology-driven excellence in mission-critical flow creation and industrial solutions across 40+ respected brands where our products and services excel in the most complex and harsh conditions. Our employees develop customers for life through their daily commitment to expertise, productivity and efficiency. For more information, visit www.IRCO.com.