Marketing Executive

A growing Melbourne health-tech business is expanding its marketing team and looking for a Marketing Executive who understands LinkedIn, creates great content and has experience supporting events or conferences.

You'll join a growing marketing team where you'll have genuine ownership over your work, with the autonomy to take ideas from planning through to execution.

The role

LinkedIn and content will be a major focus of the role.
You'll own the day-to-day LinkedIn presence, from researching topics and writing original content through to scheduling, publishing, engaging with the audience and tracking performance.

You'll also coordinate conference and event activity, helping bring campaigns to life through promotional content, logistics and follow-up with Sales.

Alongside this, you'll support broader marketing campaigns, website and email content, paid activity, CRM and reporting.

What you'll do

LinkedIn & Content

• Own the day-to-day LinkedIn presence, including research, copywriting, scheduling, publishing and audience engagement
• Write well-researched, original content for LinkedIn, the website, campaigns and email
• Manage the content calendar and maintain consistency across marketing channels
• Monitor LinkedIn and website performance and contribute to monthly reporting
• Upload, format and publish content across website, blog and email platforms

Events & Conferences

• Support the planning and delivery of conferences and events
• Coordinate promotional activity, content, assets and logistics
• Work closely with Sales on event follow-up and lead generation
• Coordinate designers, suppliers and external partners where required

Marketing Campaigns

• Coordinate marketing campaigns from timelines and assets through to launch
• Support organic and paid social campaigns, including creative uploads and performance tracking
• Keep website content accurate and up to date
• Support outbound marketing activity
• Maintain CRM and marketing databases
• Research competitors, industry trends and audience insights

About you
We're looking for a Marketing Executive, Marketing Coordinator or Content/Social Media marketer who enjoys creating content, understands LinkedIn and has experience supporting events or conferences.
You'll ideally have:

• 1 - 3 years' marketing experience, ideally across B2B, content, social media or digital marketing
• Strong LinkedIn marketing, copywriting and content creation skills, including scheduling and audience engagement
• Experience coordinating events, conferences or marketing activations
• Experience across organic and paid social media, with strong campaign coordination and project management skills
• Highly organised and detail-oriented, with the ability to manage multiple deadlines and stakeholders independently
• Experience working with designers, suppliers and external stakeholders; CRM, marketing automation or CMS experience advantageous

Why apply?

• Hybrid working in Melbourne
• Own one of the company's key marketing channels
• Hands-on exposure across LinkedIn, content, events and campaigns
• Work closely with a highly strategic Head of Marketing
• Genuine autonomy and ownership
• Join a growing, purpose-driven business

APPLY

Click APPLY or contact Lewis Coull at BROOK Recruitment on 0488 713 139 or lewis@brookrecruitment.com.au for a confidential discussion.