Social Media Analyst
Yoh Idibu ·jobs.yoh.com
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Social Media Analyst
Position Overview
Our client is seeking a Social Media Analyst to support its global social media team by ensuring content is properly organized, tracked, and evaluated to generate meaningful performance insights. This individual will oversee social media reporting, content tagging, campaign tracking, platform monitoring, and the administration of social media tools and workflows.
The role will help maintain accurate reporting and consistent processes across global markets while identifying emerging trends and opportunities across social platforms. The ideal candidate is analytical, highly organized, and detail-oriented, with the ability to translate performance data into actionable insights. Success in this position requires strong communication and collaboration skills, along with the ability to work across social, creative, legal, IT/InfoSec, and other internal teams.
Qualifications & Experience
Social Media Reporting & Performance Analysis
Estimated Min Rate: $19.60
Estimated Max Rate: $28.00
What’s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:
Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.
Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.
For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
By applying and submitting your resume, you authorize Yoh to review and reformat your resume to meet Yoh’s hiring clients’ preferences. To learn more about Yoh’s privacy practices, please see our Candidate Privacy Notice: https://www.yoh.com/privacy-notice
Stay Safe During Your Job Search
Fraudulent recruiting communications have become increasingly common. Emails from Yoh recruiters will only come from an @yoh.com email address. Yoh will never ask candidates to pay fees, purchase equipment, send gift cards, or transfer funds as part of the recruiting or hiring process. If you receive a communication that appears suspicious or requests payment, contact Yoh directly before responding or sharing personal information.
Position Overview
Our client is seeking a Social Media Analyst to support its global social media team by ensuring content is properly organized, tracked, and evaluated to generate meaningful performance insights. This individual will oversee social media reporting, content tagging, campaign tracking, platform monitoring, and the administration of social media tools and workflows.
The role will help maintain accurate reporting and consistent processes across global markets while identifying emerging trends and opportunities across social platforms. The ideal candidate is analytical, highly organized, and detail-oriented, with the ability to translate performance data into actionable insights. Success in this position requires strong communication and collaboration skills, along with the ability to work across social, creative, legal, IT/InfoSec, and other internal teams.
Qualifications & Experience
- 1–3 years of experience in social media analytics, performance reporting, or marketing operations.
- Strong Excel skills and experience developing dashboards, analyzing performance metrics, and monitoring KPIs. Familiarity with Power BI is preferred.
- Hands-on experience with social media management and monitoring platforms such as Dash Social and Meltwater, as well as native analytics tools including Meta Business Suite, TikTok Analytics, LinkedIn, and YouTube.
- Working knowledge of UTM tracking, content categorization, campaign tagging, and standardized naming conventions.
- Familiarity with major social platforms, including TikTok, Instagram, Facebook, YouTube Shorts, and LinkedIn, with an understanding of their features, trends, and evolving platform policies.
- Strong organizational and time-management abilities, including experience maintaining content calendars, coordinating approval workflows, and managing multiple priorities.
- Excellent written and verbal communication skills, attention to detail, and a proactive approach to problem-solving.
Social Media Reporting & Performance Analysis
- Develop and distribute weekly social media performance reports while ensuring campaign data is accurate and properly maintained.
- Analyze content and campaign results to identify trends, successes, areas for improvement, and opportunities for future optimization.
- Build and maintain campaign dashboards that provide ongoing visibility into performance metrics and results.
- Assist with quarterly reporting and campaign recaps by compiling, organizing, and validating performance data.
- Ensure published social content is consistently labeled using UTM parameters, Dash Social tags, and established campaign tracking structures.
- Maintain standardized tagging practices and naming conventions across global social media teams and markets.
- Conduct routine audits of content tags and campaign data to identify inconsistencies and maintain reporting accuracy.
- Conduct weekly research across platforms such as TikTok, Instagram Reels, YouTube Shorts, Facebook, and LinkedIn to identify relevant trends and potential content opportunities.
- Stay informed on new platform capabilities, algorithm updates, and policy changes, communicating relevant developments to the appropriate teams.
- Utilize social listening and trend research platforms, including Meltwater and WGSN, to monitor emerging industry conversations, audience interests, and competitor activity.
- Manage administrative functions within social media platforms and tools, including Dash Social and Meltwater, overseeing user accounts, access levels, and permissions.
- Coordinate platform access and Business Manager permissions for internal stakeholders, agency partners, and international markets.
- Partner with IT, InfoSec, and procurement teams to support software reviews, renewals, security requirements, and vendor-related processes.
- Maintain and update social media publishing calendars, ensuring content schedules and key deadlines remain on track.
- Coordinate content submissions through legal and internal stakeholder review processes, monitoring progress and securing necessary approvals before publication.
- Serve as a primary point of contact for internal requests involving social media platform access, reporting data, content tagging, and tool-related questions.
- Direct strategic or content-focused requests to the appropriate Social Strategy and Toolkits & Content team members.
- Troubleshoot platform, publishing, access, and reporting issues, engaging vendor or platform support when additional assistance is required.
- Collaborate with social strategy, creative, and content teams to support consistent execution of the company's global social media initiatives.
- Share weekly performance findings and emerging social trends with the Social Strategy lead and Toolkits & Content Specialist to help inform future content briefs, strategies, and toolkits.
- Coordinate with legal, IT/InfoSec, and international market teams to support standardized workflows and compliance requirements.
- Create and maintain process documentation, operating guidelines, and instructional resources to ensure teams have clear direction and consistent procedures.
- Previous experience supporting international, global, or multi-market social media teams.
- Familiarity with social media account governance, including Meta Business Manager, business accounts, and advertising account permissions.
- Interest in or enthusiasm for the beauty and cosmetics industry is a plus.
Estimated Min Rate: $19.60
Estimated Max Rate: $28.00
What’s In It for You?
We welcome you to be a part of the largest and legendary global staffing companies to meet your career aspirations. Yoh’s network of client companies has been employing professionals like you for over 65 years in the U.S., UK and Canada. Join Yoh’s extensive talent community that will provide you with access to Yoh’s vast network of opportunities and gain access to this exclusive opportunity available to you. Benefit eligibility is in accordance with applicable laws and client requirements. Benefits include:
- Medical, Prescription, Dental & Vision Benefits (for employees working 20+ hours per week)
- Health Savings Account (HSA) (for employees working 20+ hours per week)
- Life & Disability Insurance (for employees working 20+ hours per week)
- MetLife Voluntary Benefits
- Employee Assistance Program (EAP)
- 401K Retirement Savings Plan
- Direct Deposit & weekly epayroll
- Referral Bonus Programs
- Certification and training opportunities
Note: Any pay ranges displayed are estimations. Actual pay is determined by an applicant's experience, technical expertise, and other qualifications as listed in the job description. All qualified applicants are welcome to apply.
Yoh, a Day & Zimmermann company, is an Equal Opportunity Employer. All qualified applicants will receive consideration for employment without regard to race, color, religion, sex, sexual orientation, gender identity, national origin, disability, or status as a protected veteran.
Visit https://www.yoh.com/applicants-with-disabilities to contact us if you are an individual with a disability and require accommodation in the application process.
For California applicants, qualified applicants with arrest or conviction records will be considered for employment in accordance with the Los Angeles County Fair Chance Ordinance for Employers and the California Fair Chance Act. All of the material job duties described in this posting are job duties for which a criminal history may have a direct, adverse, and negative relationship potentially resulting in the withdrawal of a conditional offer of employment.
It is unlawful in Massachusetts to require or administer a lie detector test as a condition of employment or continued employment. An employer who violates this law shall be subject to criminal penalties and civil liability.
By applying and submitting your resume, you authorize Yoh to review and reformat your resume to meet Yoh’s hiring clients’ preferences. To learn more about Yoh’s privacy practices, please see our Candidate Privacy Notice: https://www.yoh.com/privacy-notice
Stay Safe During Your Job Search
Fraudulent recruiting communications have become increasingly common. Emails from Yoh recruiters will only come from an @yoh.com email address. Yoh will never ask candidates to pay fees, purchase equipment, send gift cards, or transfer funds as part of the recruiting or hiring process. If you receive a communication that appears suspicious or requests payment, contact Yoh directly before responding or sharing personal information.
Frequently asked questions
Who is hiring for the Social Media Analyst role?
Yoh Idibu is hiring for the Social Media Analyst position, a Shazamme client. Apply directly on the employer's career site.
Where is the Social Media Analyst job located?
The Social Media Analyst role with Yoh Idibu is based in Dallas, TX, US.
Is the Social Media Analyst role full-time or contract?
This is a full time position at Yoh Idibu.
What experience level is the Social Media Analyst role?
The Social Media Analyst position is aimed at mid-level candidates.
How do I apply for the Social Media Analyst role at Yoh Idibu?
Apply directly on Yoh Idibu's career page via the Apply button on this listing. ZammeJobs links straight through to the employer's ATS — no third-party form, no resume database.