Director of YouTube Strategy

Christy Media ·christy-media.com

Location Charlotte, NC
Type Full time
Level Director
Source Shazamme
Design Marketing
Apply direct
Director of YouTube Strategy

Overview

Our client is seeking a Director of YouTube Strategy to lead the growth and performance of its YouTube presence across a portfolio of digital brands and content.

Working closely with Production, Editorial, Marketing and Distribution teams, you will define strategy, drive audience growth, optimise monetisation and use data-driven insights to maximise channel performance.

This is an on-site role based in Charlotte, NC, requiring four days per week in the office.

Responsibilities

Develop and execute YouTube growth strategy across multiple brands.
Drive audience growth, engagement and revenue.
Analyse channel performance and provide strategic recommendations.
Optimise content packaging, publishing and distribution.
Lead YouTube analytics and reporting.
Collaborate with cross-functional teams to align content and business objectives.

Requirements

8+ years' experience in digital media, YouTube strategy or audience development.
Proven success growing YouTube channels or digital video platforms.
Strong knowledge of YouTube analytics, monetisation and content optimisation.
Experience leading cross-functional projects.
Background in media, streaming or digital publishing preferred.
Benefits

Competitive salary and comprehensive benefits package including healthcare, retirement plan, paid time off and parental leave.
Overview

Our client is seeking a Director of YouTube Strategy to lead the growth and performance of its YouTube presence across a portfolio of digital brands and content.

Working closely with Production, Editorial, Marketing and Distribution teams, you will define strategy, drive audience growth, optimise monetisation and use data-driven insights to maximise channel performance.

This is an on-site role based in Charlotte, NC or Los Angeles requiring four days per week in the office.

Responsibilities

Develop and execute YouTube growth strategy across multiple brands.
Drive audience growth, engagement and revenue.
Analyse channel performance and provide strategic recommendations.
Optimise content packaging, publishing and distribution.
Lead YouTube analytics and reporting.
Collaborate with cross-functional teams to align content and business objectives.

Requirements

8+ years' experience in digital media, YouTube strategy or audience development.
Proven success growing YouTube channels or digital video platforms.
Strong knowledge of YouTube analytics, monetisation and content optimisation.
Experience leading cross-functional projects.
Background in media, streaming or digital publishing preferred.

Benefits

Competitive salary and comprehensive benefits package including healthcare, retirement plan, paid time off and parental leave.

Frequently asked questions

Who is hiring for the Director of YouTube Strategy role?
Christy Media is hiring for the Director of YouTube Strategy position, a Shazamme client. Apply directly on the employer's career site.
Where is the Director of YouTube Strategy job located?
The Director of YouTube Strategy role with Christy Media is based in Charlotte, NC, US.
Is the Director of YouTube Strategy role full-time or contract?
This is a full time position at Christy Media.
What experience level is the Director of YouTube Strategy role?
The Director of YouTube Strategy position is aimed at director-level candidates.
How do I apply for the Director of YouTube Strategy role at Christy Media?
Apply directly on Christy Media's career page via the Apply button on this listing. ZammeJobs links straight through to the employer's ATS — no third-party form, no resume database.
Apply direct