Community Marketing Manager - B2B Exhibitions
JB Recruitment ·www.jbrecruitment.co.uk
Apply directCommunity Marketing Manager, Global Exhibitions
Salary up to £43,000 plus bonus and benefits
Central London (hybrid, three days a week in the office)
About the Role
Our client is part of an established global B2B events and intelligence business. Within it, this team has the feel of a start-up: ambitious, with a real growth mindset, and quick to test and act on new ideas. You get the energy of a fast-moving team with the security, resources and career opportunities of a much larger organisation.
This role gives you real ownership of community and content marketing across two global events. You will work alongside the exhibition Marketing Manager and report to the Marketing Director, shaping how each audience is engaged from the early stages of the event cycle right through to show day.
The business invests heavily in its people. Every new starter completes a structured three month induction and training plan, followed by ongoing advanced development. Mentoring and career paths extend across the wider group, including international opportunities for those who want them.
What the Role Involves
- Owning the content strategy and creating content for two events a year
- Building the social media strategy with a clear focus on engagement and audience growth
- Leading the delivery of visitor and exhibitor promotion campaigns
- Producing articles, newsletters, video, email and social content, plus digital assets such as banners
- Managing partnerships with associations and publications, and creating the assets that drive visitor registrations
- Writing promotional copy and collateral for internal teams and clients
- Keeping event websites up to date
- Moving customers from interest to advocacy with targeted, well written messaging
- Working with colleagues across the business to deliver shared goals
- Taking ownership, accountability and responsibility for your work
What You'll Need
- A degree (2:1 or above) or equivalent experience, ideally in marketing or communications
- Two or more years of marketing experience, with exhibitions experience preferred
- A commercial approach, with a track record of generating leads and footfall and measuring conversion and ROI
- Hands on digital marketing experience, including social media, SEO and SEM
- Strong writing skills and confident verbal communication
- A creative, analytical mind and close attention to detail
- The ability to work independently and deliver against tight deadlines
- Energy, ambition and an appetite for responsibility
If you enjoy creating content that builds genuine communities and want to grow your career in a business that backs its people, I would love to hear from you. Send your CV to me directly, or get in touch for a confidential conversation.
To apply, or for a confidential conversation about this Community Marketing Manager role, contact Helen Yarrow at Jackson Barnes Recruitment: helen@jbrecruitment.co.uk.
Referrals are always welcome. If you know someone who fits this role, please share this advert. Check out our referral scheme: www.jbrecruitment.co.uk/refer-a-friend
About Jackson Barnes Recruitment
Jackson Barnes Recruitment (JBR) delivers international recruitment solutions within the events, media and publishing sectors, placing candidates from graduate to MD level across Event Management, Conference Production, Event Marketing and Events Sales roles. Founded by Helen Yarrow, who has nearly 30 years of recruitment experience with over a decade focused exclusively on B2B events, JBR works with organisers, publishers and associations across the UK and internationally, with placement success spanning London, Dubai, New York, Singapore and Australia.
www.jbrecruitment.co.uk
Frequently Asked Questions
Is this role hybrid?
Yes. The role is based in London, with three days a week in the office.
How many events will I work on?
You will work across two global exhibitions each year, taking each one through its full marketing cycle.
Do I need exhibitions marketing experience?
Exhibitions experience is preferred rather than essential. Around two years of marketing experience with strong digital, social and content skills is the key requirement.
Are there opportunities for career progression?
Yes. The business offers genuine progression, including international opportunities for those who want them.
Frequently asked questions
Who is hiring for the Community Marketing Manager - B2B Exhibitions role?
JB Recruitment is hiring for the Community Marketing Manager - B2B Exhibitions position, a Shazamme client. Apply directly on the employer's career site.
Where is the Community Marketing Manager - B2B Exhibitions job located?
The Community Marketing Manager - B2B Exhibitions role with JB Recruitment is based in London, GB. The role is hybrid-friendly.
Is the Community Marketing Manager - B2B Exhibitions role remote?
Yes — the Community Marketing Manager - B2B Exhibitions position at JB Recruitment is hybrid. Candidates based in GB are preferred.
What does the Community Marketing Manager - B2B Exhibitions role pay?
JB Recruitment lists the Community Marketing Manager - B2B Exhibitions role at GBP 38,000–43,000 per year.
Is the Community Marketing Manager - B2B Exhibitions role full-time or contract?
This is a full time position at JB Recruitment.
What experience level is the Community Marketing Manager - B2B Exhibitions role?
The Community Marketing Manager - B2B Exhibitions position is aimed at mid-level candidates.
How do I apply for the Community Marketing Manager - B2B Exhibitions role at JB Recruitment?
Apply directly on JB Recruitment's career page via the Apply button on this listing. ZammeJobs links straight through to the employer's ATS — no third-party form, no resume database.