Area Sales Manager

ASC BroadBean ·www.asc-connections.com

Location Reading, Berkshire, England
Work type Onsite
Salary GBP 60,000 / year
Type Full time
Level Mid
Source Shazamme
Business Support Sales Engineer Technical Sales Machine tool sales
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Area Sales Manager | South | Salary circa £60,000 + Generous Bonus | Company Car | Pension | Globally Recognised Distributor

An Area Sales Manager opportunity has become available with a globally established machine tool distributor supplying into defence and other industries. This role offers a strong base salary, generous bonus potential, autonomy to manage a high-value territory, and the backing of a respected engineering business known for technical excellence and long-standing customer relationships.

This is a field-based position with full ownership of the South territory, focused on developing new business and managing and growing key established accounts.

Sales Manager Responsibilities
• Develop and implement a regional sales strategy to achieve growth targets
• Identify and secure new business opportunities across aerospace, defence, and safety-critical sectors
• Support customers with product selection, application advice, and technical solutions
• Manage and develop existing key accounts, maintaining strong customer relationships
• Deliver technical presentations, demonstrations, and customer training
• Maintain accurate forecasting, pipeline reporting, and CRM updates

Skills and Experience Required
• Experience in a technical sales or business development manager role within engineering or manufacturing
• Electrical, Mechanical, or related engineering background (qualification or experience)
• Experience selling engineered or technical products into regulated or safety-critical sectors
• Strong technical understanding with the ability to communicate solutions clearly
• Comfortable managing a regional territory independently

What’s On Offer
• Salary circa £60,000
• Generous bonus structure
• Company car or car allowance
• Pension and benefits package
• High level of autonomy within a well-established territory

If you are an Area Sales Manager who enjoys solution-led selling, engaging with engineering teams, and working with technically advanced products, this role offers an excellent opportunity to join a well-established and growing business.

ASC Connections Ltd acts as an employment business for temporary positions and an employment agency for permanent positions. We are committed to equal opportunity and diversity.

Frequently asked questions

Who is hiring for the Area Sales Manager role?
ASC BroadBean is hiring for the Area Sales Manager position, a Shazamme client. Apply directly on the employer's career site.
Where is the Area Sales Manager job located?
The Area Sales Manager role with ASC BroadBean is based in Reading, GB. The role is onsite-friendly.
Is the Area Sales Manager role remote?
Yes — the Area Sales Manager position at ASC BroadBean is onsite. Candidates based in GB are preferred.
What does the Area Sales Manager role pay?
ASC BroadBean lists the Area Sales Manager role at up to GBP 60,000 per year.
Is the Area Sales Manager role full-time or contract?
This is a full time position at ASC BroadBean.
What experience level is the Area Sales Manager role?
The Area Sales Manager position is aimed at mid-level candidates.
How do I apply for the Area Sales Manager role at ASC BroadBean?
Apply directly on ASC BroadBean's career page via the Apply button on this listing. ZammeJobs links straight through to the employer's ATS — no third-party form, no resume database.
Apply direct